Broadcom plans a “rapid transition” to subscription revenue for VMware

Enlarge / A sign in front of a Broadcom office on June 03, 2021, in San Jose, California. (credit: Getty Images | Justin Sullivan )

Broadcom announced last week that it was seeking to drop $61 billion in cash and stock to acquire VMware. We still don’t know exactly what changes Broadcom plans to make to VMware’s products or business model once the acquisition completes. Still, Broadcom Software Group President Tom Krause made it clear in Broadcom’s earnings call last week: an emphasis on software subscriptions.

As reported by The Register, Broadcom plans a “rapid transition from perpetual licenses to subscriptions” for VMware’s products, replacing discrete buy-once-use-forever versions, though “rapid” in this case will still apparently take several years. Broadcom CEO Hock Tan said that the company wants to keep VMware’s current customers happy and take advantage of VMware’s existing sales team and relationships.

Subscription-based software has some benefits, including continual updates to patch security flaws and ensure compatibility with new operating system updates—virtualization software that requires low-level hardware access gets broken more often by new OS updates than most other apps. But a move toward more subscription-based software licensing could still be unwelcome news for individuals and businesses who prefer to pay for individual upgrades as they want or need them, rather than continuously for as long as they need the software.

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